Shiv Singh, Razorfish on the Social Influence Marketing, the Portable Social Graph and Friendsters
Shiv Singh is VP, Social Media and Global Strategic Initiatives at Razorfish, one of the top digital agencies in the world. In perfect alignment, he also holds an MSc (Research) from the London School of Economics and Political Science on social network theory. And he’s writing... Read More
Lori Schwartz, IPG on Gadgets of Desire, Bleeding Edge Companies She Loves and Trekkie Heaven
Lori Schwartz is cool. Wait until you hear her describe the gadgets she desires most. The Chumby, The Clutch, The Hub and her favorite, the Apple TV. She also shares the most interesting companies she brought to ad:tech SF in her session, “Tales from the Bleeding Edge.” Passe... Read More
Lorrie Thomas, Web Marketing Therapy on Chill Pills, Give to Gain and the Four Agreements
Lorrie Thomas may be the first “social profile manager.” Mark my words, cultural anthropologists, you heard it here, on DishyMix, first! Lorrie runs an agency, with her sidekicks, the “wild web women.” down in Santa Barbara. She teaches UC Berkeley and UCSB Extension clas... Read More
Lee Odden, Top Rank Marketing on SEO and Social Media Public Relations
This is the 100th Episode of DishyMix on the Personal Life Media network and to celebrate, I had one of my personal favorites on the show for you - Lee Odden. I am an avid reader of Lee’s Top Rank Online Marketing blog and interviewed him at SXSW for the #CommunityPowered serie... Read More
Kelly Mooney, Resource Interactive on The OPEN Brand Framework, Your Social Profile Manager, Blizzard Rafting
Meet Kelly Mooney, president and chief experience officer of Resource Interactive, a Columbus, Ohio-based digital agency representing big brand clients including P&G, Victoria's Secret, HP and Best Buy. Kelly's new book (her second) is about the shift in marketing to a world ... Read More
Clark Kokich, Razorfish on Social Influence Marketing and the 2009 Digital Outlook
Clark Kokich shares his insights on what's happening with digital marketing for 2009 and he should know. Razorfish is the 2nd largest global agency (AdAge) with net billings over $400 million, 20 offices in 8 countries and a blue chip client list.Find out about the shifting digit... Read More
Lynda Resnick on Predicting Winning Products, Outliers and Rubies and Cuties
Meet Lynda Resnick, co-chairman of Roll International Corp, the company behind POM Wonderful, Fiji Water, Cutie oranges and Teleflora bouquets.Lynda is a sharp marketer who has a rich history of branding commodities and creating amazing value for the companies she's touched.Her n... Read More
Anna Talerico, ION Interactive on Honest Seduction, Selling is Dead and Housewives of Beverly Hills
This episode focuses on landing page optimization and post-click marketing. Anna recently self-published a book called Honest Seduction, using Amazon's BookSurge on demand printing system. We talk about the latest landing page best practices, what Web 2.0 Social Media elements wo... Read More
David Szetela and the PPC 10 Cylinder Engine
This episode focuses on the major components of a Pay Per Click campaign. From the strategic to the tactical minutiae, David gets you organized for a program using the latest intelligence, tools and best-practices. He likens the process of executing a PPC campaign to a 10 cylinde... Read More
John Doyle, Peachtree Media Advisors on Digital Media M&A, 2008 Capital Raises and Social Media Co’s Out of Biz
John Doyle is an investment banker specializing in the online marketing and social media space. His 2008 M&D and Capital Raising Round Up is free, fantastic and fascinating.John has a terrific sense of analysis of the media market. John answers my questions:Quarter over quart... Read More
