Episode 145 - James Andrews, BeEverywhere.tv on Monetizing Passionistas, Hashtag Streams and In-Flight DJing

James Andrews is a social influence marketing master who has spawned hit after hit for brands from Delta to Macy's to Jane Fonda.

On this episode, DishyMix fans including Peter Fasano of Mass-Logic, Karna Crawford of Engauge, Dusty Wright of Culture Catch, Jody Turner of Culture of Future, Rick Calvert of BlogWorld Expo and Aaron Strout of Powered lob in hardball questions covering:

• How to get the youth culture to pay for music.
• Who are the key influencers in our society today?
• What kind of content is valuable to a community that a brand can provide?
• What's happening in the PR world with the confluence of social influence?
• What can we do as managers to ensure diversity?
• How to get in the Guiness Book of World Records for social media marketing.
• What the TV device manufacturers are building so we can have Social TV.
• How to live stream a DJ set from flight level 35.
• How to hold your own when you accidentally piss someone off online.
• One key strategy for work/life balance.

James imparts gems steeped in experience. And he's just a super great guy you will enjoy getting to know. Tune in and discover this busy, amazing man.