Episode 205 - Alicia Navarro of SkimLinks on Entrepreneurial Shuck and Jive and Essential Affiliate Marketing
Alicia Navarro's story of the evolution of her start up from what she THOUGHT she was building to what the market wanted to buy from her is a perfect example of how good entrepreneurs LISTEN to the market to create revenue.
SkimLinks is a European start up in the affiliate marketing space. If you're a publisher, creating content about products, you can easily add code to your site that automates affiliate links for additional revenue.
Now with offices in San Francisco, Alicia tells the story of her move from Australia to London to San Francisco in the quest to create a valuable affiliate marketing platform for publishers.
Listen in to this impressive entrepreneur as she regales us with tales of her journey, her learnings and her vision.