Susan Bratton: CEO, Personal Life MediaDishyMix
Susan Bratton is the co-founder and CEO of Personal Life Media, Inc., a multimedia lifestyle brand providing entertaining and authentic personal content to socially conscious adults. (click here for The Story) Personal Life Media produces 40 weekly audio shows (podcasts) and companion blogs and is a publisher of direct-to-consumer online information products. The company provides automated platforms for podcast and information product publishing to serve experts who deliver motivational programs, talk shows, virtual workshops, downloadable training systems and support programs via blogs, web audio, video and ebooks.
Renowned for her impressive breadth of business relationships in the media, marketing and Web 2.0 world, she treasures talented individuals with unique perspectives about digital marketing, which she ably showcases in her weekly podcast and blog, “DishyMix: Success Secrets from Famous Media and Internet Executives.” She is the creator of “Talk Show Tips: 72 Secret ‘Master Host’ Techniques,” a system to teach anyone who conducts interviews (podcasters, radio and TV hosts and info product marketers) how to prepare, produce and promote their work.
A highly regarded digital marketing entrepreneur, she sits on the boards of a number of technology companies including ZEDO, Inc., 1 (800) FREE-411 aka Jingle Networks, Collarity, Inc., MerchantCircle.com, NewsForce, Inc., and Powered, Inc., as well as the board of the Silicon Valley American Marketing Association. She is a founder of two industry associations, the IAB and the ADM and the Bay Area Interactive Group.
A courageous leader, Susan’s experience has ranged from first revenue generation at Mailblocks, sold to AOL and Maven Networks, sold to Yahoo!, as well as managing a 200+ team as SVP Sales and Marketing at [email protected], responsible for more than $100 million in revenue.
AdAge magazine recognized Susan twice – first as a “Digital Media Master” and as one of the “10 Internet Pioneers.” The Business Journal has named her “2009 Women of Influence” in Silicon Valley. Madison Avenue Journal awarded Susan a "Meteor" All-Star Award in 2007. She is the Chair Emeritus of the ad:tech conferences and continues to be a sought-after speaker, presenting and keynoting over 50 events around the world and winning the coveted DEMO God award. Susan is one of the “Traveling Geeks.”
Happily married for 16 years, Susan attends to her daughter and inventive husband and business partner while squeezing in time for community support, working out and traveling the world. In addition to a BS with honors in Business Administration from the University of Phoenix, Susan has furthered her executive education at the Stanford Graduate School of Business.
She’s a “Life Mastery” graduate from the Anthony Robbins’ University; has been educated by the Insight Institute as well as the Ecstatic Living organization while she’s working her way through the Human Awareness Institute. She loves Burning Man, new beauty secrets, global consumer trends and trip hop music. Susan handles the content, talent and monetization at Personal Life Media.