Wenda Harris Millard: President, Media
DishyMix episode 34: Wenda Harris Millard, Martha Stewart Living on Intelligent Marketing, The Go-Go Days and Food Trends
Wenda Harris Millard joined Martha Stewart Living Omnimedia (MSLO) as President, Media in July 2007, after three years of service as a member of the Board of Directors. She oversees MSLO’s media businesses, which include Publishing, Internet and Broadcasting. Ms. Millard is charged with expanding the company’s presence in the digital space and creating cross-platform opportunities for advertisers to leverage the brand’s passionate consumer connection.
Millard began her media career at age nine as the Publisher, Circulation Director, Editor and sole Staff Writer of the Archer Lane Scoop. The self-proclaimed “media junkie” hasn’t looked back since embarking on a road that led her to the American Advertising Federation’s Hall of Achievement, the highest honor given to advertising professionals 40 and under.
A seasoned executive with over twenty-five years of publishing and advertising experience, Millard was formerly Chief Sales Officer at Yahoo! where she was responsible for driving North American sales. Prior to that, she served as Chief Internet Officer at Ziff Davis Media and President of Ziff Davis Internet. Previously, she was Executive Vice President of DoubleClick, where she was responsible for establishing the DoubleClick brand and oversaw the operations of DoubleClick Media. Millard has also served as President and Group Publisher of SRDS, Senior Vice President and Publisher of Family Circle and Executive Vice President/Group Publisher of Adweek, Mediaweek and Brandweek magazines.
Active on behalf of the advertising industry throughout her career, Millard is a member of the Board of Directors of the Ad Council and serves as Vice Chairman of the Interactive Advertising Bureau. She has received numerous industry awards including the 2006 “Advertising Person of the Year” Silver Medal Award from the AAF, the 2005 Matrix Award for “Women Who Change the World” and a “Digital Media Master” from Advertising Age, acknowledging her as one of the 20 most influential executives in interactive media. Millard was the subject of a Spring 2000 profile by Tom Brokaw as part of NBC’s “Women to Watch” series.
She sits on the Boards of the James Beard Foundation and Do Something. She served two terms as a Trustee of Trinity College in Hartford.
Millard holds an MBA from Harvard University and a BA from Trinity College.