Lois Kelly:  

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DishyMix episode 10: Lois Kelly: Foghound Lifts the Fog on Marketing Heaven, Alpha Fraidy Cats, Jerk-O-Meters, Seeing Patterns and More

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Lois left big agencies 10 years ago to help companies position, differentiate and talk about their brands in ways that get people to buy, believe and understand –no matter how complicated or seemingly boring the product or issue.