Alicia Navarro: co-founder and CEO, SkimLinks
DishyMix episode 205: Alicia Navarro of SkimLinks on Entrepreneurial Shuck and Jive and Essential Affiliate Marketing
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CEO Alicia Navarro is one of the few female tech entrepreneurs in
London, having launched Skimbit.com in Australia before heading over to
Europe to immerse herself in the world of tech startups, where she
adapted her business quickly to launch Skimlinks.com.
Alicia's vision for Skimlinks is to see online publishers rewarded for
the role they play in informing purchase decisions, by removing the
technical and administrative complexities that hamper would-be
affiliates. This, she believes, will help evolve affiliate marketing
into a mainstream ubiquitous revenue model.
Alicia worked for over 10 years in internet applications, designing
and launching mobile and internet-based applications in Australia and
the UK. She has a Bachelor of Information Technology and the University
Medal for Computing Sciences from the University of Technology, Sydney.
Alicia's ideal food adventure would be blue cheese & champagne in
France, oysters in her Sydney home, and paella in the Balearics. At the
office, Alicia enjoys teaching the team unusual words like 'ruminate'
and 'gesticulate', and she can't function without at least 50 firefox
tabs open at any given time! Follow @alicianavarro on Twitter.
Alicia is a seasoned industry speaker, and authority within content
monetisation. If you are a member of the media and would like to
interview Alicia, or you would like Alicia to speak at your conference
or to your organisation, please email [email protected].
Alicia's previous engagements:
Geek'n Rolla 2010 (speaker)
SXSW Interactive 2010 (panellist)
The Financial Times: A pivotal moment in the life of a start-up
Venture Beat: Helping publishers make money
Wired: Making blogs pay
Run Marketing: Guide to Affiliate Marketing