Mixed with his personal experience, Tim Sanders consults with Fortune 500 executives on marketing and Internet strategy to write his bestselling books on business. His first book, Love Is the Killer App: How To Win Business and Influence Friends, is a New York Times and international business best seller. It stresses the importance of knowledge sharing, networking, and compassion.

His follow up, The Likeability Factor, explains the concept of emotional talent and the importance of creating an engaging experience. His third book, Saving The World At Work, examines the external relationship between a business and society, focusing on how businesses can follow corporate social responsibility and sustainability principles and still make a profit. In his newest book, Today We Are Rich: Harnessing the Power of Total Confidence, Sanders updates Napoleon Hill, Dale Carnegie and Dr. Norman Vincent Peale to tackle a new world, where social media and transparency present unique challenges to our sense of confidence, sanity and faith, and shows how to unleash winning behaviors to achieve total confidence.